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39BC

39BC was founded by Sharmadean Reid, a British entrepreneur and cultural strategist. The bathing brand is rooted in ritual, history and sensory pleasure. The name 39 Before Christ refers to the period when Cleopatra VII ruled Egypt, a time of strength, refinement and change. With 39BC, Reid returns the bath to its original meaning: a place of calm, restoration and reflection.

Long before the bathroom became a daily routine, bathing was a ritual for slowing down and reconnecting with yourself. With rich fragrances, luxurious textures and a strong sense of experience, 39BC brings these age-old rituals into the present. The shower oils draw on the bathing culture of Egyptian and Roman bathhouses and invite a moment of pure attention to yourself.

  • Inspired by ritual, history and sensory wellbeing
  • Based on the bathing culture of ancient Egypt and Rome
  • Created to turn your daily routine into a meaningful ritual

39BC was founded by Sharmadean Reid, a British entrepreneur and cultural strategist. The bathing brand is rooted in ritual, history and sensory pleasure. The name 39 Before Christ refers to the period when Cleopatra VII ruled Egypt, a time of strength, refinement and change. With 39BC, Reid returns the bath to its original meaning: a place of calm, restoration and reflection.

Long before the bathroom became a daily routine, bathing was a ritual for slowing down and reconnecting with yourself. With rich fragrances, luxurious textures and a strong sense of experience, 39BC brings these age-old rituals into the present. The shower oils draw on the bathing culture of Egyptian and Roman bathhouses and invite a moment of pure attention to yourself.

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